Arizona Grassroots



“I want to make a difference, but I don’t know how.” I’ve heard this over and over. Nearly everyone, whether in the nonprofit world or not, has a vague idea of what constitutes the term "grassroots advocacy"; however, if somebody stopped you in the street and asked you to give an official definition, it may be difficult to spell out exactly what activities count as true grassroots advocacy. So here are tips and training with the Who, What, When, Where, Why and How of grassroots advocacy (disclaimer: not necessarily in that order). Once a week an article will be delivered in your inbox on how to be an effective grassroots advocate. It doesn’t matter what side of the aisle you lean towards. These will be “best practices” from all perspectives.

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